@ GS칼텍스GS Caltex VOC AI Dashboard
Sole architect and engineer of the VOC AI Dashboard, manual review replaced by 1,000+/day auto-classification across 4 integrated channels.
When code takes 5 minutes to write, deciding what to build takes days — a solo product engineer turned one Han River scene into a shipped product in 3 weeks.
I was eating chicken with my family at Ttukseom Han River when I noticed the next blanket over. Two guys in suits were asking to join. My wife and I cracked up. That scene was the start. The first product I built without a real user pain — I just thought the Han River picture was funny.
No persona analysis, no market research, no team meeting. I was the one who normally chants "MVP, MVP," and yet I could not stop myself. Pair matching or group matching — that was the decision that took the longest.
Cursor and Claude Code were always on, so I wrote code fast. In exchange I let the decisions go slow on purpose. In a workflow right after AI dropped the cost of code to zero, what a product engineer is left with is the decision.
Field notes
Starting without user pain
One scene at the Han River was all there was. Zero personas, zero market research.
I could not stop myself
The one who normally chants MVP was me — and that is the weight of deciding alone.
Decisions took longer than the code
Code in 5 minutes; decisions across several days.
The decision I sat on the longest. Pair matching was too elaborate, not an MVP. The hardest part was that I — who normally chants MVP — could not tell myself to stop. That one decision turned into the core asset of the launch.
Code fast, decide slow. The risk of 5-minute code was that you could go 5 minutes in the wrong direction. I used AI as the cycle accelerator, not as a tool.
tradeoffEven showing the work to my wife or a colleague does not move me unless the direction matches what I already want — both the limit and the weight of solo decisions.
Flutter for iOS and Android, Next.js for web. Supabase cut backend infra cost and time. The thing that let one person carry three platforms at once was the stack choice itself.
Time to ship
3 weeks
2026.04.07 → 04.28
Team
Solo full-stack
Planning, design, dev, ops — all alone
Scope
3 platforms
iOS, Android, web shipped together
Ops
Daily auto-report
Han River events, social, competitor watch
“A product engineer who, in an era where writing code is free, defines the direction of a product through decisions.”
A single scene at the Han River — finding user delight without an obvious user pain.
Zero personas, zero market research. Took a single hypothesis as the definition.
AI-first workflow paired with a stack that ships iOS, Android, and web at once.
Solo-shipped in three weeks; the live ops feedback loop is running.
What happens when product, design, dev, and ops all run through one pair of hands.






More work